A display of baby diapers with a prominent '50% Coup' sign on the shelf. The diapers are stacked in rows, with the top row featuring diapers with a baby's face on the packaging. The middle row has diapers with a plain design, and the bottom row has diapers with a different baby's face. The shelf is red, and there are other products like a bottle of baby oil and a bottle of lotion on the right side.