A box of Arm & Hammer Pure Baking Soda with a red and white label. The box features a cartoon illustration of a muscular arm holding a hammer, with the words 'Pure Baking Soda' and 'America's 1 Trusted Baking Soda Brand' written above and below the image. The box also displays a tray of cookies and the phrase 'Hundreds of uses like fresh box for baking' on the bottom.